🚫 MYTH #18: “You Must Post at ‘Peak Hours’ to Get Views”
The Reality Check:
Peak Hour Post (7 PM): High competition, lost in feed noise vs.
Off-Peak Post (11 AM): Less competition, better visibility
But here’s the twist: Consistency beats perfect timing because:
✅ Your engaged followers will see posts regardless of time
✅ Off-peak has less creator competition
✅ Algorithm rewards consistent posting over timing
✅ Different audiences are active at different times
Real Example: Creator posting at 2 PM daily outperformed creator posting at “optimal” 7 PM inconsistently – 40% higher engagement.
Smart Strategy: Pick a time you can post consistently rather than chasing “perfect” peak hours. Your audience will adapt to your schedule!